Top 5 Reasons to Use Social Media
in Your Business
If you
run a business and you're interested in extending your reach and spreading the
word to as many potential customers as possible, then ignoring social media is
simply not an option. Social media is an incredibly powerful tool for any business
that wants to promote itself to a large audience and has been instrumental in
the success of many modern products and services.
In
case you're still thinking you can do without it, read on to see five of the
reasons you should definitely be using social media
1 The Market is Huge
It's a
well-known fact that Facebook would be the third largest country in the world
were you to take every member and put them in one place. That's an absolutely
insane number of users that you can gain access to then, simply by signing up
to the platform and starting to promote yourself there. Then if you consider
all the other social media platforms available, this is simply too huge of an
opportunity to miss.
2 It's Conducive to 'Virality'
If you
want an idea, video or article to 'go viral' then you need social media. Social
media's design makes it perfectly suited to helping media to go viral Ð as all
the tools for sharing and are right there and the networks are already in
place.
3 It's Interactive
Social
media isn't just about reaching your audience though Ð it's also about
interacting with them. Because social media lets you respond to comments, it
means that you can actively engage with them and thereby build a relationship.
4 It's Personal
Social
media is also personal and often the networks that are in place are based on
real-world social networks. So when you see that someone 'likes' a product that
isn't just a meaningless statistic Ð it is a referral from a friend or
colleague who you trust.
5 It's Targeted
When you
sign up to a given social media channel as a user, you will start out by giving
your personal details. These include your name, age, marital status and more.
In other words, you are providing tons of information that can then be used by
businesses to identify their precise target demographic. You don't just have a
huge market here but a tailored one! And there's more!
Social
media has many benefits beyond these five though. Whether it's the incredible
networking possibilities you're interested or the tools and apps that make it
so easy to manage your accounts there are many more ways that social media sets
itself apart as one of the most powerful tools available to businesses of all
sizes.
www.SocialMediaConsultantNigeria.com
Top Social Media Expert in Nigeria
will help you use the power of the internet to grow your business to become a
formidable and recognisable brand while managing your reputation online contact
us at www.SocialMediaConsultantNigeria.com